Jakarta, Indonesia — MSTRpay has taken a concrete step forward in its Asia expansion strategy through on-the-ground engagement in Indonesia.
Yesterday, Azhar Zulkifli, MSTRpay’s ASEAN representative, met with the leadership of Hidayatullah in Jakarta as part of MSTRpay’s ongoing market-entry assessment in the country. The meeting focused on evaluating strategic alignment, cooperative-based distribution models, and pathways for inclusive digital finance at national scale.
Hidayatullah is a major national umbrella organisation in Indonesia, bringing together a broad network of cooperatives active in microfinance, community banking, and SME financing. With an estimated six million members, the organisation provides deep grassroots reach across urban and rural Indonesia, making it a structurally significant actor within the country’s cooperative and ethical finance ecosystem.
Discussions highlighted strong alignment between Hidayatullah’s focus on ethical, interest-free financial services, community development, and SME empowerment, and MSTRpay’s mission to deliver transparent, inclusive, and technology-driven digital financial solutions in emerging markets.
Indonesia’s cooperative sector was identified as a highly scalable and regulator-aligned entry channel, enabling financial services to be deployed locally while remaining culturally embedded and compliant with national frameworks. This model supports rapid distribution without relying on traditional branch-based banking infrastructure.
With its large population, high mobile penetration, and growing demand for ethical and Sharia-compliant digital finance, Indonesia is emerging as a priority growth market within MSTRpay’s Asian expansion roadmap.
The outcomes of the Jakarta engagement will now be consolidated into structured next steps, including partner evaluation, regulatory mapping, and pilot-market planning, in line with MSTRpay’s phased and disciplined market-entry methodology.
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ASEAN – Fact Sheet
• ASEAN = Association of Southeast Asian Nations
• 10 countries in Southeast Asia
• Population: ~680 million
• Founded: 1967
• HQ: Jakarta
• GDP: ~$3.8 trillion
• Young, mobile-first population
• High fintech adoption
• Large underbanked market
• Top global growth region
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