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MSTRpay appoints Azhar Zulkifli as Head of East Asia expansion

2025/09/25/05:53
in MSTRpay
Reading Time: 2 mins read
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MSTRpay appoints Azhar Zulkifli as Head of East Asia expansion

24 September 2025 — MSTRpay, the fast-growing global neobank and fintech ecosystem, today announced the appointment of Azhar Zulkifli as Head of East Asia Expansion.

Azhar brings a wealth of experience in cross-border trade, fintech innovation, and regional strategy, with a career spanning executive roles across Southeast Asia and consulting engagements in product marketing, investment, and digital transformation. His appointment underscores MSTRpay’s commitment to accelerating growth across East Asia — one of the most dynamic and strategically important regions for digital finance.

Born in Banda Aceh, Indonesia, Azhar is a graduate of the International Islamic University Malaysia. Fluent in English, Arabic, Indonesian, and several regional languages, he combines international expertise with deep cultural insight — an invaluable asset for driving MSTRpay’s partnerships and market expansion in East Asia.

“Azhar brings both depth of experience and a forward-looking perspective on how fintech can truly transform markets,” said Martin Boulton, CEO of MSTRpay. “His leadership will be central to our East Asia strategy as we build strong alliances with neobanks, e-wallets, and fintech platforms, and position MSTRpay as the trusted partner for digital transformation across the region.”

In his new role, Azhar will lead MSTRpay’s East Asia expansion strategy, focusing on:

  • Forging alliances with neobanks, e-wallets, and fintech ecosystems
  • Driving market entry and adoption across diverse jurisdictions
  • Ensuring regulatory alignment and cross-border compliance
  • Scaling the reach of the MSTRpay App and integrated services

⸻

About MSTRpay

MSTRpay is a next-generation neobank and fintech ecosystem.

Recent milestones include:

  • Launch of the MSTRpay App, now available for download globally
  • Listing on Digital Exchange
  • Growing adoption across Africa, Latin America, Southeast Asia, East Asia and the Caribbean
  • Expansion in progress to 133 countries with strategic partnerships and joint ventures

⸻

Press Contact
MSTRpay Communications Team
📧 media@mstrpay.com
🌐 www.mstrpay.com

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